I found this article and it makes one think whether or not google is small fry or
actually being opposition for microsoft.
While Yahoo! was busy putting the finishing touches to its new co-operation
with eBay, Google has not been idle, but has clinched a spectacular deal of its
own.
As announced last Thursday, Google and Dell have agreed to a trial
that will see Dell pre-install a suite of Google software onto each PC before it
leaves their factories. The software package will include the Google toolbar, a
pre-set Dell-Google co-branded homepage and search applications for desktop and
email search.
Google's CEO Eric Schmidt indicated that this was only the
start of the co-operation between Dell and Google, with more agreements still to
come.
For Microsoft, this could be a significant blow. The company knows
exactly how effective pre-installation of software is in increasing market share
- they did exactly the same when they bundled Internet Explorer with the
Microsoft Office packages and crushed Netscape in the now legendary browser
wars. The strategy is effective because computer users tend to be fairly passive
and leave pre-installed desktop preferences exactly as they are when they unpack
their new computer or laptop.
The Dell deal means that Google is able to
influence user habits even before they go online for the first time, which is
something they haven't been able to do up to now. And with how many users can
Google get a foot in the door early? Well, industry speculation has it that the
deal could cover up to 100 million computers!
powered by IMHO 1.3